Prezzo Italian opens + Lonkero’s social hub – Daily Business Magazine

Prezzo Italian has moved into George Street, Edinburgh

Prezzo Italian is taking over the former Gusto unit at the west end of Edinburgh’s George Street, one of its first new restaurants in five years.

Sixteen former Gusto Italian staff who were made redundant have been hired, with hopefully more to confirm in the coming days. 

This announcement comes off the back of a strong business performanceLike-for-like sales in Q3 have so far grown by 11%, driven by revitalised menus, upgraded restaurants, the new ‘Club Prezzo’ App and an improved guest experience.

Four refurbished restaurants have delivered an average of 60% growth compared with the prior year. The success of Prezzo Italian’s overall brand revitalisation has led to the business looking to ramp up investments in 2026. It now plans to refurbish 40 extra locations, on top of the 15 already scheduled for 2025. 


Lonkero adds a ‘finishing’ touch to Summerhall events

Lonkero, a fresh, fruity drink from Finland has taken over the courtyard at Summerhall during the Edinburgh Festival Fringe. 

In a bold celebration of art, culture and community, Lonkero is transforming the venue into a visual and social hub, featuring courtyard-wide designs created in collaboration with artist Ross Blair of TrenchOne Industries, an Edinburgh-based Art and Technology Studio. 

Lonkero is also putting its values into action by kicking off Summerhall’s fundraiser with a £1,000 donation. In addition, for every pint of Lonkero served throughout the Fringe, the brand will donate 25p to Summerhall – directly supporting the venue’s vibrant programme of independent arts and performance.

In keeping with its Nordic roots, Lonkero is partnering with Red Nose Company, Finland’s leading clown theatre double-act, who are returning to Edinburgh Fringe for the third run of their 5-star show ‘Don Quixote’ at Assembly Studio Two. 

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